# Claude Playbook for Authentic LinkedIn Presence > 29 Claude skills for a LinkedIn presence built from your own ideas, in your own voice, that starts client conversations. 29 free Claude Skills (Agent Skills) by Polar Bear, Polar Bear. For Claude Code, Claude.ai and Claude Desktop. - Page: https://meet-polar-bear.com/skills/authentic-linkedin-presence-pack - Download: https://meet-polar-bear.com/skills/authentic-linkedin-presence-pack.zip - Source: https://github.com/polar-bear-org/claude-skills/tree/main/packs/authentic-linkedin-presence-pack - License: Free to use inside your company, not for resale. - For: founders and owners of consultancies and agencies, partners and practice leads, independent consultants and advisers, speakers and authors, fractional leaders who sell their own expertise ## Install **Claude Code** — two lines, every skill in the pack at once: ``` /plugin marketplace add polar-bear-org/claude-skills /plugin install authentic-linkedin-presence-pack@polar-bear-skills ``` **Claude.ai / Claude Desktop** — download https://meet-polar-bear.com/skills/authentic-linkedin-presence-pack.zip and upload each skill from its `install/` folder under Settings → Customize → Skills. **Manually** — copy `packs/authentic-linkedin-presence-pack/skills/*` from https://github.com/polar-bear-org/claude-skills into `~/.claude/skills/` or a project's `.claude/skills/`. ## The 29 skills ### 1. Flink ideal client profile (`flink-ideal-client-profile`) Situations your best clients were in, the job they hired you for, their words, who you are not for Say: "run flink-ideal-client-profile", "who do I help", "write my ideal client profile", "who should I write for on LinkedIn", "describe my best clients", "jobs to be done for my clients", "who am I not for" ### 2. Flink buying situations map (`flink-buying-situations-map`) Moments a buyer starts needing you, the ones you can speak to, one post theme each Say: "run flink-buying-situations-map", "buying situations", "category entry points for me", "what should my posts be about", "post themes", "be remembered when the need comes", "content pillars" ### 3. Flink point of view (`flink-point-of-view`) Three beliefs, the shift behind each, evidence from your work, where you might be wrong Say: "run flink-point-of-view", "what do I believe", "my point of view", "help me find my opinions", "should I lean into AI or argue against it", "what do others get wrong in my field", "thought leadership stance" ### 4. Flink positioning statement (`flink-positioning-statement`) One sentence in three versions, the project behind each, words to drop Say: "run flink-positioning-statement", "what do I do in one sentence", "positioning statement", "my elevator pitch", "how do I explain what I do", "my answer keeps changing", "sharpen my positioning" ### 5. Flink linkedin headline (`flink-linkedin-headline`) Five headline options, buyer search words, the read-aloud test Say: "run flink-linkedin-headline", "rewrite my LinkedIn headline", "my headline is just my job title", "headline for a founder", "what should my LinkedIn headline say", "make my headline tell buyers why to talk to me", "headline options from my positioning" ### 6. Flink linkedin about section (`flink-linkedin-about-section`) First two lines, the problem, how you work, two proofs, how to start a conversation Say: "run flink-linkedin-about-section", "rewrite my LinkedIn About", "my About reads like a CV", "LinkedIn summary for a founder", "what should my About section say", "make my About speak to buyers", "fix my LinkedIn bio" ### 7. Flink featured section (`flink-featured-section`) Three to five items chosen, one line each, what to make when one is missing Say: "run flink-featured-section", "what should I put in Featured", "plan my LinkedIn Featured section", "my profile has nothing to read", "pick my best posts for my profile", "what to pin on my LinkedIn profile" ### 8. Flink recommendation request (`flink-recommendation-request`) Who you choose to ask, a short ask naming the project, a reminder of the work Say: "run flink-recommendation-request", "ask a client for a LinkedIn recommendation", "how do I ask for a recommendation", "recommendation request message", "get testimonials on my profile", "remind a client what we did together" ### 9. Flink founder interview (`flink-founder-interview`) Questions about your week, your answers word for word, two ideas worth a post Say: "run flink-founder-interview", "interview me about my week", "I have nothing to post", "find me a post idea from this week", "ask me questions so I can write", "what should I post about", "help me find something to say" ### 10. Flink client questions log (`flink-client-questions-log`) Questions clients actually asked, the question behind each, which deserve a public answer Say: "run flink-client-questions-log", "what do my clients keep asking", "turn client questions into posts", "I answer the same question every call", "pull the questions from my calls", "log questions from my inbox" ### 11. Flink content repurposing (`flink-content-repurposing`) Separate ideas inside a talk or article, one post per idea, publishing order Say: "run flink-content-repurposing", "turn my talk into posts", "repurpose this transcript", "get posts out of this article", "I gave a talk and nothing came of it", "split this podcast into ideas" ### 12. Flink idea bank (`flink-idea-bank`) One idea per line with its source, buying situation, format and status Say: "run flink-idea-bank", "add this to my idea bank", "save this post idea", "where do I keep my ideas", "clean up my idea list", "what ideas do I have" ### 13. Flink voice guide (`flink-voice-guide`) Tone dimensions, "I am X but not Y" lines, your words, words you never use, rhythm Say: "run flink-voice-guide", "build my voice guide", "what does like me mean", "make Claude sound like me", "my AI drafts sound generic", "describe my writing style", "voice guide from my old posts" ### 14. Flink voice memo to post (`flink-voice-memo-to-post`) A post from your own spoken sentences, every added word marked Say: "run flink-voice-memo-to-post", "turn my voice memo into a post", "I talked it through, make it a post", "edit this transcript into a LinkedIn post", "keep my words", "I think better out loud", "clean up my voice note" ### 15. Flink AI tells check (`flink-ai-tells-check`) AI tells flagged by type, read-aloud test, a suggested cut for each flag Say: "run flink-ai-tells-check", "does this sound like AI", "check my draft for AI tells", "does this sound like me", "flag the generic bits", "read this against my voice guide", "make it sound less generated" ### 16. Flink claim check (`flink-claim-check`) Every story, number and quote traced to a source, client permission recorded, do-not-claim list Say: "run flink-claim-check", "check my claims", "can I say this about a client", "is this number safe to post", "check permission before I post", "fact check my LinkedIn post", "what should I not claim" ### 17. Flink AI use statement (`flink-ai-use-statement`) How you use Claude in your writing, as one line and one paragraph Say: "run flink-ai-use-statement", "did AI write this", "how do I disclose AI use", "should I say I use Claude", "AI disclosure for my profile", "honest answer about AI in my posts", "write my AI use line" ### 18. Flink project story post (`flink-project-story-post`) One moment from a real project, what you did, an ending that is a plain fact Say: "run flink-project-story-post", "write a post about this project", "show the work we did for a client", "turn this engagement into a post", "nobody knows about this project", "a case post for LinkedIn", "post about a win without bragging" ### 19. Flink lesson learned post (`flink-lesson-learned-post`) What you planned, what happened, why, what you do differently now Say: "run flink-lesson-learned-post", "write about a mistake I made", "post about what went wrong", "share a lesson from a project", "turn this failure into a post", "what I would do differently", "an honest post about a bad week" ### 20. Flink opinion post (`flink-opinion-post`) A dated news hook, your thesis, three points, the best counterargument Say: "run flink-opinion-post", "I disagree with this advice", "write my take on this news", "argue my point of view", "a post pushing back on a trend", "my honest view on AI in my field", "op-ed for LinkedIn" ### 21. Flink linkedin carousel (`flink-linkedin-carousel`) Six to ten text slides, one idea each, exported as a PDF document post Say: "run flink-linkedin-carousel", "turn this post into a carousel", "make slides from my framework", "a PDF post people can save", "carousel outline for LinkedIn", "document post from this idea" ### 22. Flink warm conversations list (`flink-warm-conversations-list`) Up to ten people you choose, how well you know each in your words, the reason to talk Say: "run flink-warm-conversations-list", "who should I talk to this week", "people react to my posts and I never follow up", "turn my LinkedIn export into a short list", "who from my comments is worth a conversation", "warm list for this week", "help me follow up with people I know" ### 23. Flink thoughtful comment (`flink-thoughtful-comment`) Two or three angles for a post you chose, the facts you would add Say: "run flink-thoughtful-comment", "what should I say on this post", "great post says nothing", "help me comment on this", "I want to add something real to this thread", "comment angles for this post", "I disagree with this post, how do I say it" ### 24. Flink connection request (`flink-connection-request`) One short note per person you met, the real context, no pitch Say: "run flink-connection-request", "connection request note", "I met people this week", "what do I write when I connect", "a blank request will be ignored", "notes for people I met at the event", "connect with someone from a comment thread" ### 25. Flink conversation opener (`flink-conversation-opener`) The reason to write, two or three points, an easy way to decline Say: "run flink-conversation-opener", "turn this comment thread into a call", "what do I DM after a good thread", "how do I follow up without pitching", "message to someone who commented", "reconnect with an old contact" ### 26. Flink content calendar (`flink-content-calendar`) The month at a glance, one to three posts a week, the hours it costs, a rule for skipped weeks Say: "run flink-content-calendar", "plan my LinkedIn month", "content calendar", "what do I post this month", "I keep disappearing from LinkedIn", "make a posting plan I can keep", "schedule my ideas" ### 27. Flink weekly linkedin routine (`flink-weekly-linkedin-routine`) A 60 minute checklist, what Claude prepares, what only you do Say: "run flink-weekly-linkedin-routine", "my LinkedIn hour", "weekly LinkedIn routine", "I have one hour for LinkedIn this week", "prep my LinkedIn session", "LinkedIn keeps falling off my week" ### 28. Flink conversations log (`flink-conversations-log`) Each conversation started, where it came from, the next step and date Say: "run flink-conversations-log", "log this conversation", "does LinkedIn bring me work", "track where my leads come from", "what made them reach out", "conversations log", "add to my log" ### 29. Flink monthly review (`flink-monthly-review`) What started conversations, what stayed silent, stop, start and continue, one change Say: "run flink-monthly-review", "review my LinkedIn month", "monthly LinkedIn review", "is LinkedIn working for me", "what should I change next month", "start stop continue for LinkedIn"